Events are incredibly important to our business and personal lives. For a business example, 58% of business-to-business (B2B) marketers say that they organize at least 50 events per year, according to Chiefmarketer. For a personal example, simply look to the 2.1 million weddings that occur annually in the United States, per the Association for Wedding […]
When you organize or facilitate events, it is key to be able to add value so that you can justify your cost and grow your business. Plus, to demonstrate effectiveness (that you are actually getting ROI from a marketing effort), you must be able to show clearly that you have added the value.
If you want to do the guests to an event a favor, bring them outside. A scientific review of the literature on the connection between nature and mental health was featured in Frontiers in Psychology in 2014. The researchers found that being outside or near natural areas such as parks reduces stress; curbs symptoms of […]
How big should your tent be? We all want a straightforward answer to that question, but there is necessarily a range of “right answers” when you start thinking in terms of the amount of space that will be available per guest.
It’s the day of your big event, and your tent is up. You chose its style to make sure that people are comfortable and have an incredible experience. Beyond the tent itself, you’ve done your best to prepare it for both a strong first impression and lasting memories – with conscientiously selected lights, decorations, and […]
The choice of venue is key to anyone organizing an event, and events can be held just about anywhere. If you are in the hospitality industry, you know that location is an important way in which the tone of a gathering is established, whether the reason for convening is a corporate sales conference or a […]
Whether you need tents for event rental, party planning, carnivals, or a hospitality business, you have to figure out where you will get them. Here are some tips to help you find the right tent: