When you organize or facilitate events, it is key to be able to add value so that you can justify your cost and grow your business. Plus, to demonstrate effectiveness (that you are actually getting ROI from a marketing effort), you must be able to show clearly that you have added the value.
“Woefully deficient.” That’s how Damon Zumwalt of event security company Contemporary Services describes the attack-prevention knowledge within his industry. In fact, 23 states allow you to become a security guard without any form of training. Who, then, should you hire for your team? First, make sure that the company you are vetting has comprehensive licensing […]